The "Select Formula”
is a combination of active substances that selectively provide colour to highlighted hair.
How it works
Once the cuticle is opened, the highlighted hair offers an ideal hair structure for the deposit and fixation of the colour pigments.
Since the hair cuticle of the other parts (natural or coloured) remain shut, these colour pigments will not enter and the colour remains unchanged.
Whereas the shine revealing pigments are deposited on the highlighted sections as well as the rest of the hair.
The result:
Vibrant highlights and amazing, intense shine.