Expressive, striking & breathtaking

Fascinating, intensive red tones for a distinctive head of hair. From luminous copper and intensive red through to intense violet tones, the extravagantly vivid reds from the Vibrant Reds range are full of drama and personality and now last up to 15% longer than before. This shade family also includes the intensive red shades with Pyrazol, which you can easily identify from their p5-logo and the double digits before the stroke.

For passionate personalities who want to emphasise their personal style and individuality through the luminous expressiveness of their hair colour.

New to the range:

Ten new shades including DEEP VIOLET SHADES 44/ 66, 55/66 & A NEW, HIGHLY INTENSE RED TONE 77/46
Thanks to an exclusive combination of colouring agents, the new /66 colour tones provide a very intense, deep violet colour result. They differ greatly from the current /6 tones and offer a more intense violet.
The new 77/46 is a p5 shade and is the perfect complement to the existing strong reds.